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ORIAFEN Marketing

Branding & Visual Identity

A clear, distinctive identity, easy to roll out.

Brand platform, logo, typography, colours and visual system: we build an identity that sets you apart and stays consistent across every touchpoint.

A visual identity system: gold business cards, stationery, packaging and a colour palette.

What we take care of

  • Brand platform: mission, values, tone
  • Logo and variations
  • Palette, typography and visual system
  • Brand guidelines and usage guide
  • Social media and presentation templates
  • Stationery and printed materials

How we work

  1. Immersion

    Interviews, analysis of your market and competitors, medium-term ambitions.

  2. Territories

    Several creative directions presented and argued.

  3. Creation

    The chosen direction is refined down to the last detail.

  4. Rollout

    Guidelines, source files and ready-to-use templates for your team.

Who is it for?

  • Companies that are launching or repositioning
  • Brands whose image no longer reflects their level of service
  • Teams that need clear rules to produce their own materials

Frequently asked questions

Can we evolve an existing logo instead of replacing it?

Yes. An evolution respects your history while modernising the whole; we discuss this from the immersion stage.

What files will we receive?

Source files and the exports needed for web and print, plus a usage guide.

How many concepts are presented?

The number of creative directions is set in the quote, with defined feedback rounds.

Contact

Your next step starts here.

Tell us about your situation in a few lines. We'll come back to you with an initial read and next steps.